Field planning guide for roofing teams

How to review storm evidence before choosing a canvassing route

A storm warning can help narrow a territory. It cannot tell you that every address in the warning area experienced the same conditions, and it does not prove that a particular roof was damaged.

Before sending a crew, compare the source label, event timing, warning footprint, available address inventory, and what your team can verify in the field.

Storm evidence is not property proof. Check the source, event time, footprint, and field conditions.

What a warning does and does not establish

A National Weather Service warning communicates a hazard for a defined area and time. The warning may include a source label and an estimated or reported magnitude. It should be read as territory-level evidence, not an inspection result for each property inside the polygon.

The National Weather Service explains that radar indicated means a hazard is suggested by radar but has not been confirmed. Observed means it was confirmed by radar or a reliable report. Read the agency's Impact-Based Warning guidance for the official definitions.

Four checks before choosing a route

  1. Read the source label. Separate radar-indicated hazards from observed reports. Do not present an estimate as a property-level measurement.
  2. Check the event time and footprint. Confirm that the ZIP or route overlaps the relevant event area and that the timing fits your campaign.
  3. Review usable address inventory. A strong weather signal is not enough if the territory lacks a workable concentration of eligible residential addresses.
  4. Verify conditions in the field. Use the route to plan outreach. Let qualified inspection and insurance professionals make property-specific determinations.

What a RoofLeadsAI storm route contains

A Storm Strike route combines residential address candidates with the available storm evidence for the selected territory. Storm Scout includes 50 addresses in one eligible ZIP for $495 before applicable tax. Check the ZIP first. If more addresses are needed, RoofLeadsAI sources and prepares them after purchase.

Included: residential property addresses, storm evidence fields, route-grouped streets, map links, a source summary, and an order manifest.

Not included: homeowner names, phone numbers, email addresses, roof inspections, proof of damage, insurance eligibility, or guaranteed appointments or sales.

RoofLeadsAI provides informational property and storm data for marketing use. It is not a roofing contractor, inspection company, public adjuster, or insurer.